{"id":14735,"date":"2025-08-21T16:34:02","date_gmt":"2025-08-21T16:34:02","guid":{"rendered":"https:\/\/latinosreadytovote.org\/?p=14735"},"modified":"2025-08-21T16:34:04","modified_gmt":"2025-08-21T16:34:04","slug":"why-neither-party-can-bank-on-latino-voters","status":"publish","type":"post","link":"https:\/\/latinosreadytovote.org\/?p=14735","title":{"rendered":"Why neither party can bank on Latino voters"},"content":{"rendered":"\n<p><em>Trump\u2019s approval numbers with Latino voters are souring. But they still don\u2019t trust Democrats.<\/em><\/p>\n\n\n\n<p>B<em>y <a href=\"https:\/\/www.politico.com\/staff\/ali-bianco\"><strong>Ali Bianco<\/strong><\/a>, POLITICO<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/latinosreadytovote.org\/wp-content\/uploads\/2025\/08\/how-latino-voters-will-decide-2024-elections-1024x683.png\" alt=\"\" class=\"wp-image-14736\" srcset=\"https:\/\/latinosreadytovote.org\/wp-content\/uploads\/2025\/08\/how-latino-voters-will-decide-2024-elections-1024x683.png 1024w, https:\/\/latinosreadytovote.org\/wp-content\/uploads\/2025\/08\/how-latino-voters-will-decide-2024-elections-300x200.png 300w, https:\/\/latinosreadytovote.org\/wp-content\/uploads\/2025\/08\/how-latino-voters-will-decide-2024-elections-768x512.png 768w, https:\/\/latinosreadytovote.org\/wp-content\/uploads\/2025\/08\/how-latino-voters-will-decide-2024-elections-1536x1024.png 1536w, https:\/\/latinosreadytovote.org\/wp-content\/uploads\/2025\/08\/how-latino-voters-will-decide-2024-elections-2048x1365.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Texas Republicans are set to pass their <a href=\"https:\/\/www.texastribune.org\/2025\/08\/20\/texas-house-vote-congressional-map-redistricting-democrats-trump\/\">new congressional maps<\/a> through the state House Wednesday, officially putting their stamp on the redistricting arms race that has unfolded as national Republicans push to retain control of the House in next year\u2019s midterms.<\/p>\n\n\n\n<p>The Republican-led gambit to redistrict \u2014 which is being met with similar efforts across other states and notable retaliation in California \u2014 rests on a significant gamble banking on the emerging realignment of many working-class Latino voters toward the GOP. But over a year out from the 2026 elections, there\u2019s an emerging reality operatives say are slapping both parties in the face: President Donald Trump\u2019s approval numbers with Latino voters are souring \u2014 and those same voters <em>still <\/em>don\u2019t trust Democrats.<\/p>\n\n\n\n<p>ercent. <a href=\"https:\/\/www.reuters.com\/world\/us\/trump-approval-holds-40-lowest-level-his-term-reutersipsos-poll-finds-2025-08-18\/\">Reuters\/Ipsos\u2019 latest numbers<\/a> published Monday gave Trump 32 percent, which matches his lowest approval in their survey. But the resounding warning signs are in Latino-run Equis Research\u2019s <a href=\"https:\/\/www.weareequis.us\/research\/memo-july-2025-latino-pulsecheck\">latest polling memo<\/a> released this week, which went beyond just Trump\u2019s favorability, and offer lessons for Republicans and Democrats.<\/p>\n\n\n\n<p>With Republicans\u2019 razor-thin majority in the House and the possibility of entirely new, Hispanic-majority districts defining the next elections, the flagging figures are worth paying attention to on both sides of the aisle, multiple Democratic and Republican strategists told Playbook. With Latinos, both parties are in the wilderness.<\/p>\n\n\n\n<p>\u201cThis confirms what we\u2019ve been seeing over and over again,\u201d Chuck Rocha, a Democratic strategist, told Playbook. \u201cSome Latinos having regrets voting for Trump \u2014 but also still not sure that the Democrats are the answer.\u201d<\/p>\n\n\n\n<p>One of the most striking statistics from Equis\u2019 research shows 56 percent of Latino men now disapprove of Trump \u2014 the same coalition <a href=\"https:\/\/www.politico.com\/news\/2025\/03\/30\/latino-voters-trump-ticket-splitting-028498\">that swung for Trump last year.<\/a> And pocketbook issues rank among the top reasons why. \u201cThe cost of living was by far Trump\u2019s weakest area,\u201d Maria Di Franco Qui\u00f1onez<strong>,<\/strong> a research director at Equis, told Playbook. \u201cIt\u2019s really extended to the Republican Party as a whole.\u201d<\/p>\n\n\n\n<p>That should be especially concerning when it comes to redistricting, Republican strategist Mike Madrid told Playbook. \u201cThat is who they\u2019re banking on with this new carved out map in Texas. That\u2019s madness.\u201d<\/p>\n\n\n\n<p>But this doesn\u2019t mean Latinos are now flocking to Democrats, Di Franco Qui\u00f1onez said. Latino voters are split down the middle on Democrats in the most competitive House districts, 47 percent favorability to 48 percent. And a majority don\u2019t see Democrats mounting an effective opposition.<\/p>\n\n\n\n<p>\u201cThey have not been able to stop that bleeding,\u201d one high-level Republican operative granted anonymity to discuss strategy told Playbook. \u201cThere\u2019s no pushback to Trump, there\u2019s no leader in the Democratic Party, they don\u2019t know who that is.\u201d<\/p>\n\n\n\n<p>Republicans also know they\u2019re playing on what was once Democratic turf, the GOP operative said. Even with fluctuations in Trump\u2019s approval \u2014 Equis found that 8 percent of Latino voters regretted voting for Trump and 19 percent are disappointed with his actions as president \u2014 these aren\u2019t the same numbers as 2018, when voters snapped back toward Democrats, they argue. The operative pointed to Equis\u2019 polling showing 70 percent of Latinos that voted for Trump are happy with their choice. \u201cI read that and I\u2019m like, that\u2019s great,\u201d they said. \u201cWe\u2019re feeling good about where we are.\u201d<\/p>\n\n\n\n<p>When it comes to this swing group, there\u2019s always been a swath of Latinos \u2014 Miami\u2019s Cubans, for example \u2014 that have <a href=\"https:\/\/news.fiu.edu\/2024\/fiu-cuba-poll-2024-cuban-american-voters-support-for-trump-at-an-all-time-high\">been historically conservative<\/a>. It\u2019s the portion of Latinos that are somewhere on the fence (Equis reported 16 percent undecided) that have the power to flip the House next year, Rocha told Playbook.<\/p>\n\n\n\n<p>\u201cWe\u2019re never gonna get all of them back, but we can get back 10 to 20 percent of them and realign this to what it used to be, because the data shows they\u2019re not happy with Republicans,\u201d Rocha said.<\/p>\n\n\n\n<p>This has to be a wake-up call for both parties, Madrid told Playbook.<\/p>\n\n\n\n<p>\u201cWe\u2019re witnessing two parties in significant transition here, and they\u2019re both operating off of false assumptions, and neither is completely sure or confident in what their future coalition will be, but they know that their old coalition does not work for them,\u201d Madrid said.<\/p>\n\n\n\n<p>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Trump&rsquo;s approval numbers with Latino voters are souring. But they still don&rsquo;t trust Democrats. By Ali Bianco, POLITICO Texas Republicans are set to pass their new congressional maps through the state House Wednesday, officially putting <a class=\"mh-excerpt-more\" href=\"https:\/\/latinosreadytovote.org\/?p=14735\" title=\"Why neither party can bank on Latino voters\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":14737,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62,70],"tags":[94,83,81,82],"class_list":{"0":"post-14735","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-slider","8":"category-latino-vote","9":"tag-2026-midterms","10":"tag-california","11":"tag-latino-vote","12":"tag-texas"},"_links":{"self":[{"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=\/wp\/v2\/posts\/14735","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14735"}],"version-history":[{"count":1,"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=\/wp\/v2\/posts\/14735\/revisions"}],"predecessor-version":[{"id":14738,"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=\/wp\/v2\/posts\/14735\/revisions\/14738"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=\/wp\/v2\/media\/14737"}],"wp:attachment":[{"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14735"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14735"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/latinosreadytovote.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14735"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}